Top 13 Best Ads Apps for Shopify [Updated October 2022]

1. Snapchat Ads

• Rating – 4.5 of 5 stars (729 reviews)
• Pricing – Free to install. Additional charges may apply.

Snapchat Ads allow businesses to reach the unique Snapchat audience and drive meaningful results. Snapchat offers a variety of features built for e-commerce businesses, like bidding, dynamic Snap Ads, and 24/7 support.

• Grow and Measure Sales – Measure the impact of your ads, create target audiences for retargeting, and optimize campaigns to drive sales with the Snap Pixel.
• Showcase Your Products – Easily sync your Shopify products to your Snapchat Catalog to create engaging, made-for-commerce product ads.
• Personalize Campaigns – Get the right people to see your ads by using Dynamic Ads. This can be done through either Snapchat Ads Manager or Shopify Marketing.

Verdict:

Based on customer reviews, Snapchat Ads are an effective marketing tool that can help businesses reach their target audience.

2. Tracking for Google Ads

• Rating – 4.9 of 5 stars (376 reviews)
• Pricing – Free plan available. 7-day free trial.

To run successful Google Ads campaigns, it’s important to have conversion data from your Google AdWords pixel or tracking code. You can optimize your shopping, search, or display campaigns only if you have this information.

• Error-Free Google Tracking – Avoid errors like duplicate conversions, incorrect sale value, and missing conversions without making any changes to your theme file.
• Enhanced Conversions Support – Upgrade to our enhanced conversion pixel and receive first-party data in a privacy-safe way to improve measurement of online conversions.
• Customize your pixel – You can customize conversion tracking with support for agency or MCC accounts, duplicate pixel removal, shipping rate addition & more.

3. Facebook Ads, Google Ads & SMS

• Rating – 4.7 of 5 stars (287 reviews)
• Pricing – From $99/month. 14-day free trial. Additional charges may apply.

AdScale recognizes that you have a lot of responsibilities. That’s why we created a solution that takes the hassle out of managing marketing and advertising. You can spend more time growing your business.

• All-in-one ads, email, & sms – Keep all your marketing in one place with our easy-to-use platform. Get customer data and segments, business intelligence dashboards, Google Ads, and Facebook Ads campaigns, email and SMS marketing all in one place!
• Advertising = New customers – Create and run custom ads on Google, Facebook, and Instagram using your customer data. This includes automated ad creation and use of Google Shopping.
• Increase life-time value – You can send tailored email and SMS messages to customers based on their shopping profiles, products they like, and when they are likely to buy next.

Verdict:

Based on customer reviews, Facebook Ads, Google Ads & SMS are better alternatives to using Adscale.

4. Video Ad Machine

• Rating – 4.9 of 5 stars (208 reviews)
• Pricing – Free plan available

This video maker connects to your Facebook and Instagram business pages so you can easily run high-converting ads.

• Video Marketing on Autopilot – Turn product images into engaging creatives to drive sales, raise brand quality and boost ROI. Get professional looking promo videos that sell–all without any writing or design work!
• Ad Management Made Easy – Save time and money by using our straightforward editor instead of the complex and challenging Facebook Ads Manager.
• Engaging Creatives That Sell – Test multiple ad variants to find the ones with the highest ROI, CTR, and ROAS. This will help scale your business

Verdict:

Based on customer reviews, Video Ad Machine is a great app for marketing your products. It is user-friendly and has quick, competent support. The only downside is the price, which might be too high for some small businesses. However, the app offers many useful features not found in other products, such as automated video creation and social media posting. Overall, it would be worth considering if you’re looking to market your products in a more visual way.

5. Facebook Pixel & TikTok Pixel

• Rating – 5.0 of 5 stars (46 reviews)
• Pricing – Free plan available. 7-day free trial.

OnePixel was developed by OneCommerce, a leading eCommerce solution platform trusted by 181,000 global merchants. With OnePixel, Shopify store owners can run more effective ad campaigns and maximize their Return on Advertising (ROAS) thanks to precise pixel tracking. Within clicks, seamlessly add and manage as many pixels as you want – no programming required!

• Support Conversion API – Goodbye to data loss due to iOS 14. Conversion API tracking allows you to collect the most comprehensive customer data.
• 1-click Pixel Integration – integrating as many Facebook, TikTok, Google, Pinterest, Twitter, Snapchat, Microsoft pixels as you like!
• Dynamic Audience Builder – Our advanced Facebook audience builder allows you to build a highly targeted custom and lookalike audience of up to 20%.

Verdict:

Based on customer reviews, Facebook Pixel & TikTok Pixel are two great apps that are easy to use and provide helpful assistance. We would recommend both of these apps to everyone!

6. Retargeting for Google Ads

• Rating – 4.7 of 5 stars (98 reviews)
• Pricing – Free plan available. 7-day free trial.

About Google Ads Dynamic Retargeting:Google Ads Dynamic Retargeting lets you create custom ads that target specific web users who have previously interacted with your website. This allows you to continue marketing to these individuals even after they’ve left your site, making it a powerful tool for driving conversions and increased revenue.

• Quick Automated Remarketing – Quickly insert dynamic remarketing code into your store without having to make any manual code changes.
• Create Audiences in Google Ads – We create custom google retargeting audiences to run ads for people who abandon their carts, visit your checkout page often but never purchase, or have already made a purchase from you in the past.
• Retarget Error-Free – Implementing Google retargeting code can lead to errors. Our automated implementation ensures zero errors.

Verdict:

Based on customer reviews, Retargeting for Google Ads can be really helpful in improving your marketing efforts. However, it is important to note that the app does require a fee to be activated, which may be a turnoff for some users. Overall, though, the app seems to work as promised and provides excellent customer support should any issues arise.

7. Omega ‑ Multi Facebook Pixels

• Rating – 4.9 of 5 stars (490 reviews)
• Pricing – From $6.50/month. 7-day free trial. Additional charges may apply.

* You need a Facebook Pixel to send accurate data to Facebook so it knows the real results, not only PART of the results.

• Only trust smart Pixel data – You won’t have to guess which actions to take when scaling your site. We send accurate and sufficient conversion events to your pixels in real time, so you always have the information you need to make informed decisions. UTM for attribution reporting lets you track where your traffic is coming from so you can see who’s driving your conversions.
• Multiple pixels & server CAPIs – Backup, test and optimize your master, collection and niche pixels with ease. Cope with iOS 14 updates using both server-side events and browser-based events.
• UTM tags to fix attribution – If you’re seeing a delay on Facebook, we’ve got you covered. Check out our dashboard to see the status of all your campaigns and catalogs, and pair them with Meta Pixels for even more accuracy.

8. Easy Retargeting & Google Ads

• Rating – 4.3 of 5 stars (5 reviews)
• Pricing – Free to install. External charges may apply.

Set up high-converting ads in minutes. Retarget your lost visitors with Azameo and scale your business with Google Ads.

• Run Ads effortlessly – With our app, you can succeed with less effort and time. Our app automatically optimizes your budget and takes care of the technical stuff.
• Sell more with thriving Ads – Create and manage high-converting ads in minutes from a single platform. Supports Retargeting, Google, Shopping and Facebook Ads.
• Work with certified experts – Get support from our friendly and certified experts in digital marketing. We will help you get the most out of your investment by guiding you through effective strategies.

Verdict:

Based on customer reviews, Easy Retargeting & Google Ads is a good platform for retargeting customers. The platform is easy to use and has good customer support.

9. AdRoll Marketing & Advertising

• Rating – 4.2 of 5 stars (401 reviews)
• Pricing – Free plan available. 30-day free trial. Additional charges may apply.

AdRoll is a Shopify Plus certified app that helps you attract and engage customers with our marketing and advertising platform. AdRoll simplifies marketing for you, so you can focus on growing your business. Install AdRoll today and start growing your business!

• Quick & easy setup – Connect your store to AdRoll in minutes. We automatically import your product feed, so you can create dynamic ads that reach your ideal audience.
• Ads & unlimited email – Other platforms charge for email use, but don’t have ads. With AdRoll, use ads AND unlimited email to increase revenue.
• AI-optimized ads = higher ROI – With our easy-to-use advertising tools, you can run ads on Google, Facebook, Instagram, TikTok and Pinterest with ease. Our advanced AI technologies help you monitor and optimize your ROAS (return on ad spend) 24/7.

Verdict:

Based on customer reviews, AdRoll Marketing & Advertising Plus is not a good platform to use for online advertising. The design team is unprofessional and does not provide adequate ad designs. Furthermore, the platform has high invalid traffic rates and low view time values.

10. Flexify: Facebook Product Feed

• Rating – 4.2 of 5 stars (255 reviews)
• Pricing – Free plan available. Additional charges may apply.

You can now use Flexify to sell through your own Facebook Shop – the new, unified digital storefront across Facebook and Instagram.

• Improve product data quality – Product data from Shopify is not sufficient for Facebook enhanced catalogs. Flexify fixes data quality issues reliably, with minimal effort.
• Enhance your Facebook channel – Flexify can work with Shopify’s Facebook page to enhance and supplement your existing product catalog. This includes adding powerful features, such as tracking product performance, reaching new customers, and managing sales.
• Open the hood when you need it – Create custom catalogs from scratch. Flexify accesses raw XML feeds. Our battle-tested sync engine delivers data reliably on scale since 2015.

Verdict:

Based on customer reviews, Flexify: Facebook Product Feed App is easy to use, accurate and has excellent customer service. However, it can be difficult to export a Facebook product feed if you are not familiar with the tagging system and it is recommended that you have a digital marketing expert help you with the process.

11. Dynamic Retargeting Ads

• Rating – 4.4 of 5 stars (256 reviews)
• Pricing – Free plan available. Additional charges may apply.

The fact that a visitor leaves your website doesn’t mean he’s not interested in making a purchase. Research shows that a user must be contacted at least 5-7 times before he makes the decision to buy.

• Get more sales – Collectively, remind your past visitors of the products they were previously interested in on your site. This can help them convert into buyers.
• Increase your brand awareness – Build brand awareness by customizing the look and feel of your ads. Do it yourself or turn to us, we will customize it for you.
• Track your results – One easy-to-use interface to track conversions, revenue, and profit. No additional integration or third-party analytics needed for conversion tracking.

12. TikTok Pixel & Facebook Pixel

• Rating – 4.9 of 5 stars (37 reviews)
• Pricing – Free plan available. 7-day free trial. Additional charges may apply.

Zoex is more than just another Facebook pixel app. By using our first-party pixel, you can finally make data-driven decisions like the good old days before iOS 14.5.

• Better Ad Tracking Attribution – Increase your ROI, make data-driven decisions, and save time with our analytics. We track ads with first party data metrics.
• TikTok Pixel Conversion API – We have the most accurate TikTok server-side tracking possible, so you can make sure to get the most out of your store’s TikTok data.
• Facebook Pixel Conversion API – Enjoy Facebook server-side purchase tracking, take full advantage of your data. fully integrated for the iOS 14 update.

Verdict:

Based on customer reviews, TikTok Pixel & Facebook Pixel are both excellent cameras for selfies and video recording. Both cameras are easy to use and have great features.

13. Adwisely | High‑ROAS ads

• Rating – 4.2 of 5 stars (384 reviews)
• Pricing – From $99/month. 14-day free trial. Additional charges may apply.

Get 20% off your Adwisely fee with our yearly billing options.

• Create A+ ads in a few clicks – The app automates the Facebook ad creation process. All you need to do is get the app, set the budget, and start your free trial.
• 15 placements for your ads – Get sales from Facebook, Instagram, Messenger, Google and YouTube automatically – no need to check the ads every 5 minutes.
• Get high ROAS & more sales – With Adwisely, you can get new customers and target the ones you already have with better retention – all under the supervision of a personal manager with high ROAS.