Top 10 Best Ad Apps for Shopify [Updated September 2022]

1. Snapchat Ads

• Rating – 4.5 of 5 stars (701 reviews)
• Pricing – Free to install. Additional charges may apply.

Snapchat Ads allow businesses to reach Snapchat’s unique audience and drive meaningful results for their businesses. Snapchat offers a variety of features built for e-commerce businesses, such as direct delivery to consumers’ phones, automated ordering, and real-time tracking of sales.

• Grow and Measure Sales – Measure the impact of your ads, create retargeting audiences, and optimize campaigns to drive sales with the Snap Pixel.
• Showcase Your Products – It’s easy to sync your Shopify products to your Snapchat Catalog to create engaging, made-for-commerce product ads.
• Personalize Campaigns – With Dynamic Ads, you can reach the right customers at the right time. You can do this through Snapchats Ads Manager or Shopifys Marketing tab.

Verdict:

Based on customer reviews, Snapchat Ads are a great way to reach out to potential customers. Some people find the ads too intrusive, but most people find them helpful and effective. Overall, Snapchat Ads are a great marketing tool for businesses of all sizes.

2. Tracking for Google Ads

• Rating – 4.9 of 5 stars (362 reviews)
• Pricing – Free plan available. 7-day free trial.

Optimizing your Google Ads campaigns is essential if you want to be successful. You need conversion data to do this correctly. This can be done by implementing a Google AdWords conversion pixel or tracking code.

• Error-Free Google Tracking – Avoid errors like duplicate conversions, incorrect sale value, and missing conversions by making changes to your theme file without having to make any other changes.
• Enhanced Conversions Support – Upgrade to our enhanced conversion pixel and improve your measurement of online conversions by sending first-party data in a privacy-safe way.
• Customize your pixel – Customize conversion tracking with support for agency or MCC accounts, duplicate pixel removal, shipping rate addition & more.

3. Pinterest

• Rating – 4.8 of 5 stars (4902 reviews)
• Pricing – Free to install. Additional charges may apply.

Install the Pinterest Shopify app to quickly upload your product catalog and publish Pins for items you sell. Track performance with the Pinterest Tag and stay up to date with our daily automatic updates.

• Connect your account – Install quickly to publish Product Pins, automatically update your product catalog every day, and track performance with the Pinterest Tag.
• Increase organic reach – Pinterest users can easily discover, save and purchase products from your website for free. There is no advertising spend from you required.
• Create ads with a free credit – Join our advertising network to reach even more people with ads. This includes a free credit for new advertisers.

Verdict:

Based on customer reviews, Pinterest is an effective tool for organizing and sharing ideas with others. Additionally, users report that the platform is easy to use and provides a variety of options for creating content. Overall, Pinterest is a useful social media platform that can help users to organize their thoughts and share ideas with others.

4. Video Ad Machine

• Rating – 4.9 of 5 stars (189 reviews)
• Pricing – Free plan available

This video maker connects to your Facebook and Instagram business pages to make it easy for you to run high-converting ads.

• Video Marketing on Autopilot – Turn product images into engaging creative content to increase sales and boost brand quality. Get professional looking promo videos that sell quickly.
• Ad Management Made Easy – Save time and money by using our easy-to-use campaign editor instead of the more complex and challenging Facebook Ads Manager.
• Engaging Creatives That Sell – By testing multiple ad variants, you can scale your business for higher ROI, CTR and ROAS.

Verdict:

Based on customer reviews, Video Ad Machine is a reliable and efficient video ad software. It is easy to use and can help you create effective video ads quickly and easily. Overall, it is a great product that customers would recommend to others.

5. Google Ads, Facebook Ads & SMS

• Rating – 4.7 of 5 stars (285 reviews)
• Pricing – From $49/month. 14-day free trial. Additional charges may apply.

At AdScale, we know that you’re busy. That’s why we created a solution that takes away the headache of managing marketing and advertising, so you can spend more time growing your business.

• All-in-one Ads, Email, & SMS – Save time by consolidating all your marketing in one platform. Customer data and segmentation, business intelligence dashboards, Google Ads, Facebook ads, and email and SMS Marketing.
• Acquire more new customers – Create and run targeted ads on Google, Facebook, and Instagram using your customer data, automated ad creation and 24/7 AI optimization.
• Win more repeat business – Send customized emails and SMS messages based on customers’ shopping profiles, products they like, and when they are likely to buy next.

Verdict:

Based on customer reviews, Google Ads, Facebook Ads & SMS Ads are not a good solution for small businesses due to high costs, slow interface, lack of automation and poor customer service. This app is not recommended.

6. Facebook channel

• Rating – 3.5 of 5 stars (3768 reviews)
• Pricing – Free to install. Additional charges may apply.

The Facebook Channel gives you all the tools you need to successfully market and sell products on Facebook and Instagram. Discover new opportunities to help you scale and grow your business, and manage your Facebook and Instagram accounts and products from one place on Shopify.

• Promote easily – Connect your Shopify and Facebook accounts to sync your products for promotion on Facebook or Instagram.
• Target accurately – Use free and paid marketing tools to reach new customers on Facebook and Instagram.
• Manage seamlessly – In addition to selling products on Instagram and Facebook, you can also manage orders, payments, and returns in Shopify.

Verdict:

Based on customer reviews, Facebook channel is a useful app that can help businesses manage their Facebook and Instagram accounts. However, there are some issues with the app that need to be addressed. Overall, the Facebook channel is worth installing for businesses.

7. Facebook Pixel & TikTok Pixel

• Rating – 5.0 of 5 stars (33 reviews)
• Pricing – Free plan available. 7-day free trial.

OnePixel is developed by OneCommerce, a leading eCommerce Solution Platform that is trusted by 181,000 global merchants. With OnePixel, Shopify store owners can run more effective ad campaigns and maximize their Return on Ad Spend (ROAS) thanks to precise pixel tracking. Within clicks, seamlessly add and manage as many pixels as you want.

• Support Conversion API – Say goodbye to data loss due to iOS 14 conversion tracking, which allows you to collect the most comprehensive customer data.
• 1-click Pixel Integration – Integrate as many Facebook, TikTok, Google, Pinterest, Twitter, Snapchat, Microsoft pixels as you like!
• Dynamic Audience Builder – With our advanced Facebook audience builder, you can build a highly targeted custom and lookalike audience of up to 20%.

Verdict:

Based on customer reviews, Facebook Pixel & TikTok Pixel by Socialhead is a great app that is easy to use and makes tracking social media easier. The customer service is great and they are always available to help. Overall, it is an excellent choice for any business looking to track their social media presence.

8. Retargeting for Google Ads

• Rating – 4.8 of 5 stars (94 reviews)
• Pricing – Free plan available. 7-day free trial.

About Google Ads Dynamic Retargeting:Google Ads Dynamic Retargeting lets you create custom ads that target people who have previously visited your website or app. This allows you to continue to target your audience with the same ads, even if they have left your site or app.

• Quick Automated Remarketing – You can quickly implement dynamic remarketing code across your store without having to make any manual changes.
• Create Audiences in Google Ads – We provide custom Google retargeting audiences to help you run ads targeting cart abandoners, collection visitors, previous purchasers, etc.
• Retarget Error-Free – Using Google retargeting can lead to errors. Our automated implementation ensures zero errors.

Verdict:

Based on customer reviews, Retargeting for Google Ads is a moderately priced and easy-to-use app that provides quality service. The customer support is responsive and helpful, with help available 24/7. Overall, Retargeting for Google Ads appears to be a reliable tool that can increase ROI for your business.

9. Omega ‑ Multi Facebook Pixels

• Rating – 4.9 of 5 stars (453 reviews)
• Pricing – From $6.50/month. 7-day free trial. Additional charges may apply.

We provide accurate data to Facebook via our Conversion API, unlike other providers who only provide half the truth.

• Only trust smart Pixel data – You won’t have to guess which traffic sources are performing best – we’ll send you accurate conversion events in real time, so you can make informed scaling decisions. Plus, our attribution report will show you which traffic sources are responsible for your results.
• Multiple pixels & server CAPIs – Back up, test and optimize your master, collection and niche pixels. cope with IOS 14 updates with both server and browser events.
• UTM tags to fix attribution – Are you seeing Facebook delays? We have a dashboard to help you. Combine this with Facebook catalogs and Meta Pixels to power your digital advertising.

10. StoreYa: Google Ads & Shopping

• Rating – 4.4 of 5 stars (159 reviews)
• Pricing – From $120/month. External charges may apply.

We take care of everything, from setting up your ads to managing their performance. You don’t need to do anything – we’ll take care of it all!

• Google Shopping feed & ads – We will enrich and optimize your product feed for Google Shopping. We will also optimize your shopping and Pmax campaigns in real-time.
• Google Ads & Remarketing – Your campaigns will be automatically setup and optimized based on your keyword selection, ad placements, bidding strategies, and landing page content.
• Facebook Ads & Instagram Ads – We will combine growth and retargeting campaigns to provide you with the best return on investment (ROI) and scaling opportunities.

Verdict:

Based on customer reviews, StoreYa: Google Ads & Shopping Campaigns probably do not work well, customers do not like the payment plans or what they think is a unrealistic time frame to see results.