Top 16 Best Ads Apps for Shopify [Updated June 2022]

Once you set up your Shopify store, you need to find the best Shopify apps to get working. So we spent the time to shortlist the best Ads apps for Shopify and make it easy for you to choose the one that works best for you.

Best Shopify Ads apps of 2022

Let’s get right into the best Shopify Ads apps for your business

1. Snapchat Ads – Grow your business with shoppable ads on Snapchat!

Snapchat Ads - Grow your business with shoppable ads on Snapchat!'
  • Rating – 4.5 of 5 stars ( 645 reviews)
  • Pricing – Free to install. Additional charges may apply.

Snapchat Ads allow brands to reach Snapchats unique audience and drive meaningful results for their businesses. Snapchat e-commerce features are built to allow businesses to take advantage of the platform’s massive user base.

  • Grow and Measure Sales – The Snap Pixel lets you measure the impact of your ads, build retargeting audiences, and optimize campaigns to drive purchases.
  • Showcase Your Products – The Shopify-Snapchat Integration allows you to easily sync your Shopify products to your Snapchat Catalog in order to create engaging, made-for-commerce product ads.
  • Personalize Campaigns – Reach your target audience at the most opportune time by using Dynamic Ads; you can set this up through Snapchat’s Ads Manager or Shopify’s Marketing tab.

Let’s now take a look at some of the pros and cons of Snapchat Ads.

Pros of Snapchat Ads:

  • The app is easy to use.
  • The app is effective in helping to reach potential customers.
  • The app is helpful in ads creation and planning.
  • The app is available in multiple languages.
  • The app offers a variety of features to help businesses succeed in advertising

Cons of Snapchat Ads:

  • The app is difficult to use and requires an IT qualification
  • Customer support is unresponsive and difficult to work with
  • The app is a waste of time and money and does not produce results

2. Pinterest – Get your products in front of shoppers on Pinterest

Pinterest - Get your products in front of shoppers on Pinterest'
  • Rating – 4.8 of 5 stars ( 4437 reviews)
  • Pricing – Free to install. Additional charges may apply.

The Pinterest Shopify app helps you quickly upload your product catalog and publish Pins for items you sell. You can track performance with the Pinterest Tag and keep your Pins up to date with our daily automatic updates.

  • Connect your account – The Pinterest Tag can help you quickly publish Product Pins, automatically update your product catalog every day, and track performance.
  • Increase organic reach – People on Pinterest can easily discover, save and buy products from your website without spending any money on advertising.
  • Create ads with a free credit – You can connect your account to reach even more people with ads. You will get a free ad credit for new advertisers.

Let’s now take a look at some of the pros and cons of Pinterest.

Pros of Pinterest:

  • The app is easy to set up.
  • The app is user-friendly.
  • The app is helpful in increasing sales.
  • The app is intuitive and easy to install.
  • The app is helpful in promoting a business.

Cons of Pinterest:

  • The app is difficult to connect
  • The app does not generate the correct pins
  • The app is not very user-friendly

3. Tracking for Google Ads – Google Ads Conversion Pixel for Google Conversion Tracking

Tracking for Google Ads - Google Ads Conversion Pixel for Google Conversion Tracking'
  • Rating – 4.9 of 5 stars ( 338 reviews)
  • Pricing – Free plan available. 7-day free trial.

The Google Ads conversion pixel or tracking code is essential for running successful Google Ads campaigns. You can optimize your shopping, search, or display campaigns only if you have the exact conversions data.

  • Easily Install Google Pixel – This extension is the easiest and fastest way to install your Google Ads Enhanced Conversion Pixel. With just two clicks, you can get your conversion pixel up and running.
  • No Manual Coding Required – We create the AdWords conversion pixel and install it automatically at checkout. You don’t have to change any theme files or do manual changes.
  • Error Free Conversion Tracking – If Google Tracking is not implemented correctly, sales can be missed, sales values can be incorrect, and this can make optimizing campaigns difficult.

Let’s now take a look at some of the pros and cons of Tracking for Google Ads.

Pros of Tracking for Google Ads:

  • The app is easy to use and helps with conversion tracking.
  • The customer service is responsive and helpful.
  • The app is easy to set up and start tracking conversions.
  • The app is reasonably priced.
  • The app does not require any coding.

Cons of Tracking for Google Ads:

  • The app may not work as intended and can cause issues with a store’s theme or images
  • Customer service may not be helpful or responsive
  • The app may not be worth the monthly price

4. Google Ads, Facebook Ads & SMS – All-in-One Marketing: Facebook Ads, Google Ads, Email, SMS &BI

Google Ads, Facebook Ads & SMS - All-in-One Marketing: Facebook Ads, Google Ads, Email, SMS &BI'
  • Rating – 4.6 of 5 stars ( 267 reviews)
  • Pricing – From $49/month. 14-day free trial. Additional charges may apply.

Welcome to AdScale. Our platform was designed to save you time and hassle by streamlining your marketing and advertising efforts. This way, you can focus on growing your business instead.

  • All-in-one Ads, Email, & SMS – All your marketing data and segments can be found in one platform. This includes customer data, BI dashboards, Google Ads, Facebook Ads, and email & SMS marketing.
  • Acquire more new customers – You can use customer data to create and run personalized ads on Google, Facebook, and Instagram. The ads will be created automatically, and AI optimization will be used to improve them constantly.
  • Win more repeat business – Send emails and SMS messages to customers based on their shopping profiles, the products they like, and when they are likely to buy next.

Let’s now take a look at some of the pros and cons of Google Ads, Facebook Ads & SMS.

Pros of Google Ads, Facebook Ads & SMS:

  • The app is easy to use.
  • The app is effective.
  • The customer service is responsive.
  • The app is a good value.
  • The app is easy to set up.

Cons of Google Ads, Facebook Ads & SMS:

  • No cons found yet.

5. Facebook channel – Bring your products to people on Facebook and Instagram.

Facebook channel - Bring your products to people on Facebook and Instagram.'
  • Rating – 3.7 of 5 stars ( 3722 reviews)
  • Pricing – Free to install. Additional charges may apply.

The Facebook Channel provides you with everything you need to successfully sell and market on Facebook and Instagram. With new opportunities to help you scale and grow your business, and manage your Facebook and Instagram accounts and products from one place on Shopify, you can make the most of these powerful platforms.

  • Promote easily – If you have a Shopify account and a Facebook account, you can connect them and sync your products. This way, you can promote your products on Facebook or Instagram.
  • Target accurately – Reach new customers across Facebook and Instagram with free and paid marketing tools, and promote your products to a wider audience. With the right tools, you can target potential customers and get your products in front of them.
  • Manage seamlessly – Use Shopify to sell your products on Instagram or Facebook, and to manage orders, payments, and returns.

Let’s now take a look at some of the pros and cons of Facebook channel.

Pros of Facebook channel:

  • The app is easy to set up and use.
  • The app does not affect website speed.
  • The app works well for promoting products on Facebook and Instagram.
  • The app is handy for ads and marketing.
  • The app is helpful for new businesses.

Cons of Facebook channel:

  • No cons found yet.

6. Video Ad Machine – Automated product video creation for social media marketing

Video Ad Machine - Automated product video creation for social media marketing'
  • Rating – 4.9 of 5 stars ( 168 reviews)
  • Pricing – Free plan available

Video Maker is a tool that connects to your Facebook and Instagram business pages, making it easy to run high-converting ads.

  • Video Marketing on Autopilot – Use Promo.com to quickly turn product images into engaging videos that increase sales and brand awareness. Get high-quality, professional videos that will help boost your business.
  • Ad Management Made Easy – This editor is a more straightforward way to set up campaigns, saving time and money, instead of the complex and challenging Facebook Ads Manager.
  • Tools to Scale Your Business – The built-in testing tool allows you to try different ad variants in order to increase your order numbers. By doing this, you can maximize your performance, CTR, and ROAS.

Let’s now take a look at some of the pros and cons of Video Ad Machine.

Pros of Video Ad Machine:

  • The app is very easy to use
  • The app has a lot of features
  • The support is quick and competent
  • The app is very helpful in creating videos for ecommerce
  • The app is reasonably priced

Cons of Video Ad Machine:

  • The app is not free
  • The app does not offer automation
  • The app is only available on the paid plans

7. Retargeting for Google Ads – Retarget with Google remarketing & Google retargeting pixel

Retargeting for Google Ads - Retarget with Google remarketing & Google retargeting pixel'
  • Rating – 4.7 of 5 stars ( 90 reviews)
  • Pricing – Free plan available. 7-day free trial.

Google Ads Dynamic Retargeting is a feature that allows you to show ads to people who have previously visited your website or mobile app. This is done by placing a cookie on the user’s device which allows Google to show them ads based on their previous interactions with your brand.

  • 1 click to retarget users – The Google Ads dynamic retargeting code will be automatically implemented across the website, without the need for manual changes or code editing of the Google Pixel.
  • Create Audiences in Google Ads – Google Ads retargeting and remarketing audiences can be automatically created to retarget users who abandon their shopping carts or visit the home page, for example.
  • Zero errors in Google Ads – AdNabu helps avoid errors that can occur from manually implementing Google Ads retargeting and remarketing code.

Let’s now take a look at some of the pros and cons of Retargeting for Google Ads.

Pros of Retargeting for Google Ads:

  • The customer service is responsive and helpful.
  • The app is easy to use.
  • The app works as expected.
  • The customer service is very responsive and helpful.
  • The app is easy to use and works as expected.

Cons of Retargeting for Google Ads:

  • The app may not work as intended, causing extra work for the user.
  • The app may not be free as advertised.
  • The app may fire multiple analytics and remarketing tags.

8. StoreYa: Google Ads & Shopping – Google Shopping ads Google AdWords, Remarketing & Facebook ads

StoreYa: Google Ads & Shopping - Google Shopping ads Google AdWords, Remarketing & Facebook ads'
  • Rating – 4.4 of 5 stars ( 150 reviews)
  • Pricing – From $120/month. External charges may apply.

We take care of everything from setup to optimization – you don’t need to do anything!This is not another PPC management software – once you finish the short setup process, we do all the hard work for you! We will set up, manage, optimize and include the ads budget in any plan you select.

  • Google Shopping feed & ads – We will improve and optimize your product feed for Google Shopping, and will optimize your shopping and Pmax campaigns in real-time.
  • Google Ads & Remarketing – Google Ads allows you to automatically set up and optimize your keywords, ads, bidding, and landing pages in real-time.
  • Facebook Ads & Instagram Ads – We will use a combination of growth and retargeting campaigns to provide you with the best ROAS and scaling opportunities.

Let’s now take a look at some of the pros and cons of StoreYa: Google Ads & Shopping.

Pros of StoreYa: Google Ads & Shopping:

  • The app has a great support team
  • The app has a 8x overall ROAS
  • The app is great to increase revenue and sales
  • The app is great to help start advertising on Google
  • The app has become one of the most successful and reliable advertising channels

Cons of StoreYa: Google Ads & Shopping:

  • No cons found yet.

9. AdRoll Marketing & Advertising – Ads on Google, Facebook, Instagram & TikTok + Unlimited Email

AdRoll Marketing & Advertising - Ads on Google, Facebook, Instagram & TikTok + Unlimited Email'
  • Rating – 4.4 of 5 stars ( 377 reviews)
  • Pricing – Free plan available. 30-day free trial. Additional charges may apply.

AdRoll is a Shopify Plus certified app that helps Shopify merchants attract and engage with customers across channels with our marketing and advertising platform. AdRoll makes marketing easier for you, so you can spend more time growing your business. Install AdRoll today.

  • Quick & easy setup – AdRoll makes it easy to connect your store and start creating dynamic ads that reach your target audience. We automatically import your product feed to get started.
  • Ads & unlimited email – AdRoll is a platform that allows you to use ads and email to increase revenue, without charging for email use or having ads.
  • AI-optimized ads = higher ROI – Advertise on Google, FB, IG, TikTok, Pinterest & display networks with ease using our AI technologies to help you monitor and optimize your ROAS 24/7.

Let’s now take a look at some of the pros and cons of AdRoll Marketing & Advertising.

Pros of AdRoll Marketing & Advertising:

  • The customer service is responsive and helpful.
  • Integration is easy to set up.
  • The app is intuitive and easy to use.
  • AdRoll is a great tool for retargeting ads.
  • The app is perfect for eCommerce brands.

Cons of AdRoll Marketing & Advertising:

  • The app is difficult to use and understand
  • The customer service is unresponsive and slow
  • The app is not generating a positive ROI

10. Omega Multi Facebook Pixels – Multi Pixels, S2S Conversion API, Faster Attribution, Catalog.

Omega  Multi Facebook Pixels  - Multi Pixels, S2S Conversion API, Faster Attribution, Catalog.'
  • Rating – 4.9 of 5 stars ( 377 reviews)
  • Pricing – From $4.50/month. 7-day free trial. Additional charges may apply.

You need a Facebook Pixel to send accurate data to Facebook so that it can make more informed decisions.

  • Trust your Conversion APIs – Don’t make decisions about scaling blindly. Make sure you’re sending accurate, sufficient conversion events to your pixels in real time so that you can use them for attribution reports.
  • Multiple pixels & server CAPIs – Backup your pixels, test and optimize them for use with IOS 14 updates. Use server-side or browser events to deduplicate your traffic.
  • UTM tags to fix attribution – If you’re waiting for Facebook to approve your ads, we’ve got you covered. Our dashboard allows you to see your ad approval status and combines it with Facebook catalogs and Meta pixels, so you can continue running your successful campaigns.

Let’s now take a look at some of the pros and cons of Omega ‑ Multi Facebook Pixels.

Pros of Omega ‑ Multi Facebook Pixels:

  • The software is easy to use.
  • The software is accurate.
  • The customer service is responsive and helpful.
  • The software integrates well with Shopify Facebook API.
  • The software helps capture data more accurately.

Cons of Omega ‑ Multi Facebook Pixels:

  • The app may slow down your website.
  • The app may miss reporting some purchase events.
  • The app may be difficult to use for those without coding knowledge.

11. TikTok, Insta & Facebook Pixel – Multiple Pixels, Conversion API, Catalog & Audience Builder

TikTok, Insta & Facebook Pixel - Multiple Pixels, Conversion API, Catalog & Audience Builder'
  • Rating – 4.7 of 5 stars ( 455 reviews)
  • Pricing – From $29.99/month. 14-day free trial.

A data-based analytics platform designed to help you run better ad campaigns, increase ROI, and leverage data to take your Meta marketing program to the next level.

  • Meta, TikTok & Snapchat Pixel – The Facebook, TikTok and Snap pixels can be used to track sales and purchase events, as well as non-purchase events. The API can be used to track sales on the server side.
  • TikTok, Facebook Snap Reports – The Facebook attribution tool provides in-depth analytics on pixels, tags, collections, products, devices and even UTM-tags. Get detailed reports on your KPIs and hidden Facebook attribution here!
  • Catalog and Audience Manager! – Grow sales by creating high-converting remarketing campaigns. Create and manage active audiences and catalog feeds for hyper-performing ads.

Let’s now take a look at some of the pros and cons of TikTok, Insta & Facebook Pixel.

Pros of TikTok, Insta & Facebook Pixel:

  • The customer service is responsive and helpful.
  • The app offers a lot of features for experienced marketers.
  • The app is easy to install and use.
  • The app is accurate and reliable.

Cons of TikTok, Insta & Facebook Pixel:

  • No cons found yet.

12. Easy Retargeting & Google Ads – Run successful ad campaigns with Azameo & boost your sales!…

Easy Retargeting & Google Ads - Run successful ad campaigns with Azameo & boost your sales!...'
  • Rating – 4.3 of 5 stars ( 5 reviews)
  • Pricing – Free to install. External charges may apply.

Azameo offers an easy way to create high-converting ads and retarget lost visitors with Google Ads. This can help you scale your business.

  • Run Ads effortlessly – With our app, you can make your ads successful with less effort and time. Our app automatically optimizes your budget and takes care of the technical stuff.
  • Sell more with thriving Ads – You can create and manage high-converting ads from a single platform in just a few minutes. The platform supports retargeting, Google, Shopping, and Facebook Ads.
  • Work with certified experts – Our certified digital marketing experts are here to help you get the most out of your investment and grow your business. We will provide guidance and support every step of the way to ensure you are successful.

13. Scalify for Facebook Ads – Easy Facebook & Instagram Ads Fast

Scalify for Facebook Ads - Easy Facebook & Instagram Ads Fast'
  • Rating – 4.6 of 5 stars ( 88 reviews)
  • Pricing – From $49/month. 7-day free trial.

Scalify is a tool that helps you launch, analyze, and optimize your Facebook ads more profitably with game-changing automation.

  • Save Time Creating Ads – Scalify makes it easy to create personalized Facebook and Instagram ads in minutes with its automatic campaign setup.
  • Hands-Free Optimization – Scalify’s powerful algorithm can boost your sales without increasing your costs, thereby speeding up ad optimization.
  • Maximize Ad Profits – To reach highly qualified prospects, target lookalike audiences from pre-built audience templates that are highly profitable.

Let’s now take a look at some of the pros and cons of Scalify for Facebook Ads.

Pros of Scalify for Facebook Ads:

  • The app is easy to use and helps manage FB ads with ease.
  • The analytical tools help consolidate all the data in one place to help with decision-making.
  • The app is growing and they cant wait to provide you with instant support in the future.
  • Kindly note that Scalify is an independent product with its own development team, vision, and learning curve.
  • Scalify is unlike any other product on the market as you can see through the hundreds of reviews across the web (Shopify, G2, Capterra, etc).

Cons of Scalify for Facebook Ads:

  • No cons found yet.

14. Facebook Ads and Instagram Ads – Design your Dynamic Product Ads, Retargeting ads. Free Trial

Facebook Ads and Instagram Ads - Design your Dynamic Product Ads, Retargeting ads. Free Trial'
  • Rating – 4.5 of 5 stars ( 196 reviews)
  • Pricing – Free to install. Additional charges may apply.

If you\’re not satisfied with our products, you can get your money back within 30 days.

  • Design with Socioh – Branded Catalogs that showcase lifestyle images, discounts, logo etc in dynamic ads help boost sales. You can easily transform your product feed in seconds to include these features.
  • Automate with Socioh – Setup your Facebook, Instagram shops and tagging quickly and easily. Select from ad recommendations that have been proven to be effective, based on data.
  • Scale with Socioh – As your data grows, you\’ll unlock powerful hidden audiences and progressive full-funnel strategies to scale profitably.

Let’s now take a look at some of the pros and cons of Facebook Ads and Instagram Ads.

Pros of Facebook Ads and Instagram Ads:

  • The app is very user-friendly and easy to use.
  • The app is great for creating marketing ads and catalogs.
  • The support team is responsive and helpful.
  • The app is great for retargeting ads.
  • The app is constantly being updated with new features.

Cons of Facebook Ads and Instagram Ads:

  • No cons found yet.

15. Flexify: Facebook Product Feed – Extend your Facebook channel for enhanced product catalogs

Flexify: Facebook Product Feed - Extend your Facebook channel for enhanced product catalogs'
  • Rating – 4.3 of 5 stars ( 254 reviews)
  • Pricing – Free plan available. Additional charges may apply.

You can now use Flexify to sell through your own Facebook Shop – a digital storefront that is unified across Facebook and Instagram.

  • Improve product data quality – Flexify is a reliable and easy-to-use solution for fixing data quality issues with Facebook enhanced catalogs. Shopify’s data is too limited to be used for these catalogs, but Flexify can overcome this issue.
  • Enhance your Facebook channel – Flexify can build on and extend Shopify’s Facebook channel. It adds powerful features to enhance and augment your existing product catalog.
  • Open the hood when you need it – Flexify allows you to create catalogs from scratch using raw XML feeds. Our sync engine has been tested and is reliable, delivering data on a large scale since 2015.

Let’s now take a look at some of the pros and cons of Flexify: Facebook Product Feed.

Pros of Flexify: Facebook Product Feed:

  • The app is easy to use and has a nice configuration panel.
  • The customer service is excellent and they respond within 24 hours.
  • Flexify helps you segment products in a way that resembles Shopify collections.
  • The app worked flawless at first, then one day all of our products disappeared on our Facebook shop.

Cons of Flexify: Facebook Product Feed:

  • The app can be difficult to configure properly, and if not installed correctly, can cause problems with a store’s Facebook shop
  • The customer service responses can be generic and unhelpful
  • The app may not always export all products correctly, causing products to be mislabeled or categorized incorrectly

16. Facebook Ads Hidden Interests – Save money on Facebook ads by targeting the right audiences…

Facebook Ads Hidden Interests - Save money on Facebook ads by targeting the right audiences...'
  • Rating – 4.5 of 5 stars ( 9 reviews)
  • Pricing – Price: Free

Our software simplifies the process of finding hidden Facebook interests, allowing you to create more effective campaigns and outperform your competition. By using our software, you can save time otherwise spent on research.

  • Find hidden interests – The Facebook ads manager tool only shows 25 interests. However, there are many hidden interests that can be targeted. By using our tool, you will be able to see 100\’s of hidden interests that can be targeted.
  • Speed up your research – With this tool, you can save hours of manual research and pick hyper-targeted interests that you never would have found on your own.
  • Optimise your workflow – After you\’ve selected a few interests, you can copy and paste them directly into your Facebook campaigns.

Conclusion

These are some of the best Ads apps for Shopify. While choosing a Shopify app that makes such an impact on your store, it’s important that you spend time early on to try these apps out. Most of these Ads apps have a free trial that you can use before finalizing on one! Keep following us for more Shopify app reviews

Want to get your app listed? If you have built a Shopify app that fits the list, see one missing from here, let us know. Drop us an email on [email protected] with the subject "Collaboration request" and we'll get back to you as soon as possible.

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Ray Ferrell

Ray is a SaaS marketer and writer by profession. He enjoys exploring the latest technology on the market. With this blog, he expresses his love for the newest software products on the market. Join him on the journey in exploring the SaaS markets.

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